Thursday, July 19, 2012

VEGETARIAN SHOES!!!!!!!!


 It was a usual day at work, and was on my way to a meeting with my boss. On the way we were discussing about work, future assignments and prospective clients. The journey was very long due to the traffic jams in the city with the topping of heavy rain. And suddenly there came up an interesting topic. My boss told me about the new project we are doing with a company and after listening to that I was suddenly super excited as it was something really out of the box thing. He told me about a company called ‘SENSO’ who are into ‘Vegetarian Shoes’.


            This Vegetarian Shoes idea is a brain child of two vegetarian friends who had a lot of passion for high quality comfortable shoes but more than that passionate about animals. This footwear company caters majorly to the Jain and vegetarian community. Till now I have heard only about vegetarian Lipsticks, toothpastes, soaps but this concept was completely naive and untouched. There was actually a need for something like to be launched.

First I thought that if it’s not leather than the look and feel of these shoes must not be that good and rich. But I was thoroughly awestruck when I visited the site of this company. Trust me they actually look like they are leather shoes. And with the growing sense of personal presentation & looks amongst the people were they spent more on shoes, cloths and other luxurious things, were the rich look of shoes is because they are made from leather, which is not at all animal friendly. But these Vegetarian shoes solve the purpose and at the same time are completely animal friendly.

            These vegetarian shoes are made from ‘Polyurethane’, which offers the elasticity of rubber combined with the toughness and durability of metal. And hence these shoes are flexible, durable and have a soft finish very much like the leather shoes. And hence they are undoubtedly 100% vegetarian shoes.

            Hats off to the people who have come up such a brilliant idea of having Vegetarian Shoes. And I am seriously happy that my company First Rain Exhibits is associated with such a great company who are into a this noble cause for animals.